Strategy and analysis consulting
in regulation, risk, economics, and information quality

Wine Economics

I grew up with wine, and majored in agricultural economics at the University of California (Davis) planning to make a career in winery management. My wife and I spent many enjoyable weekends touring the Napa Valley, learning about wine and the business of making and selling wine.

While still an undergraduate, I was hired by a professor in the Environmental Studies Division to be the primary research assistant on several large-scale empirical studies of the effects of local government regulation on housing prices. Slowly but surely, I was infected by the research bug and wine became less a vocation than an avocation. 

I joined the American Association of Wine Economics shortly after it was founded in 2006.
Picture
In the glass:
2002 Ch. Montelena Cabernet Sauvignon
May 8, 2010

Wine Tourism

Even though my college days are long past, I still know my way around the Napa and Sonoma Valleys blindfolded, and occasionally I organize and lead tours. In 2007, I organized a wine tour of Chile and Argentina. In 2010, I did the preliminary planning for a tour of Piemonte, where Barolo is king (and deserves to be so). I look forward to touring France, Germany, Spain and Portugal, and of course, Australia.

Wine Research

Leveraging Consumer Ignorance and Information Search Costs to Maximize Profits in US Wine 'Flash Sales': A Follow-up

American Association of Wine Economists
Walla Walla, WA
June 23, 2014
Leveraging Consumer Ignorance and Information Search Costs to Increase Profits in US Wine ‘Flash Sales’ 

American Association of Wine Economists
Bolzano-Bozen, IT
June 24, 2011